Another new initative from the Football League/Coca-Cola has been launched. Talent from Trash aims to reward football clubs and supporters for pledging to recycle more and raising household waste recycling levels in their communities.
As a minimum, participating clubs are guaranteed £3,400 to spend on youth development rising to £18,000 if the top targets are met.
It's simple - pledge to recycle, recycle more, win cash for your club's youth development! says the publicity.
Sadly Hereford United is not taking part in this initative. Those taking part are: Accrington Stanley, Brentford, Burnley, Cardiff City, Coventry City, Huddersfield Town, Norwich City, Nottingham Forest, QPR, Southampton, Swansea City, Swindon Town and Wycombe Wanderers.