Bulls Join Truffle Card Initative

One new signing Hereford United have just made is putting pen to paper to support recently launched Truffle Herefordshire Card. The card is designed to offer customers exclusive treats and offers across a wide and varied range of offers from Independent Herefordshire Businesses.

In short there will be a weekly email of offers from participating businesses which will be collated by Truffle Herefordshire and sent to cardholders, this will be backed by a website and viral marketing using Twitter.

The Bulls have joined the scheme, the first of its kind in the UK, which will give cardholders exclusive treats and offers only available to them, along with invitations to new product launches as well as exclusive Truffle Cardholder events.

So far over 100 Herefordshire shops, restaurants, bars, pubs, nightclubs and various other businesses are signed up to the scheme.

The initial concept came from Heather Gorringe (Wiggly Wigglers, Herefordshire), Luke Conod (FIT, Hereford), James Smith (Stagecoach Restaurant, Hereford) and Maurice Jones (Philip Morris & Son, Hereford), and is supported by Herefordshire Council and Hereford City Partnership.

Customers can sign up online at www.truffleherefordshire.co.uk


Hereford United manager Jamie Pitman and vice chairman Tim Russon are pictured at the Truffle Herefordshire Card launch talking to the leader of Herefordshire Council councillor Roger Phillips.

Currently Hereford United are offering 10% of all purchases of Hereford United Merchandise at the Club Shop @ Edgar Street and at the BULLS SHOP @ FIT to all Truffle card holders.

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